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The challenge

To help OPI launch their latest product range “Lisbon” we were tasked with creating an event that would entice the crème de la crème of the beauty industry’s most sought-after influencers to attend.

Our aim was to showcase the colours of Lisbon which inspired the season’s palette and create instagrammable moments throughout the event.


Our strategy to success

We created an itinerary packed full of engaging experiences which aligned with the colours of Lisbon. Guests explored the city driving a convoy of vintage soft top VW Beetles, stopping at instagrammable moments including the unique Pink Street.

Guests stayed at the coolest hotel in town, dined at Belcanto where the owner, José Avillez was voted “Best Chef in the World” and enjoyed exclusive access to some of Lisbon’s “in the know” bars and nightclubs.

And the result...

“Thank you for all your hard work that made our OPI press trip a huge success. The feedback has been excellent and I really appreciate all the work you did to make the trip as enjoyable and seamless as possible”

Head of Influencer Marketing

Extraordinary events. Happy people. Outstanding impact.